Packaging / Tasty toppers. The initial design for the bottled ketchup and salad dressing on the left were later supplemented with multiple designs for consumer pouches, single-serve packets, and labels for multiple bulk containers. Home
Branding / Fit for the champs. Back in 2014, as I watched as the good folks at Tétro Design in Winnipeg roll out their branding for the Canadian Cyclocross Championships, I wondered whether a) our sleepy little city could hold an event on the scale of Nats, and b) if I could have the opportunity …
Branding / Stopping Power. One of cycling’s iconic small brands, SwissStop manufacturers high end bicycle brake components. To improve shelf presence and recognition in an increasingly competitive cycling marketplace, I helped distill and evolve their logo to succeed in these objectives. Home